How to Decide If You Need to Register Your Trademark!

Ready, set, LAUNCH!

Your business is now a reality. Whether you're preparing to launch or your business is already established, you've found your ideal clients. Consumers don’t just want your product or service, they NEED it. Your brand is recognizable. It’s memorable. It stands out from the competition.

As interest builds, so does the attention—not just from ideal clients, but from potential copycats too. Now what? It’s time to protect what you’ve built.

Registering your trademark is the smartest way to secure your brand’s identity, ensuring that no one can legally use a name, logo, or tagline too similar to yours. With a registered trademark, you gain exclusive rights, the ability to stop copycats, and the peace of mind to continue growing without the worry of others infringing on your brand.

Here’s a quick checklist to help you figure out if you’re ready to protect your brand with a registered trademark:

Do you have a:

☐ Business name

☐ Logo/design

☐ Tagline/slogan

☐ Product or service name

☐ Domain or app name

Are you using your trademark or planning to use it soon?

☐ It's on your website

☐ It's on your packaging

☐ It's in ads or marketing materials

☐ It's used when selling or offering services

Is your trademark distinctive?

☐ Made-up word (e.g., "Kodak")

☐ Suggestive (e.g., "Netflix")

☐ Arbitrary (e.g., "Apple" for computers)

☐ NOT just describing the product ("Tasty Bread")

The more unique your your trademark—name, logo, slogan— the easier it is to protect!

Do you want to stop others from using a similar name?

☐ You want exclusive rights

☐ You're building a recognizable brand

☐ You’re investing in marketing, packaging, or digital presence

☐ You’d take legal action if someone copied it…

If yes to any of the above questions, you have something worth protecting!

Run, don’t walk! We can help! Schedule a consultation with us today!