Lindsay was born and raised in Detroit, MI. She is a Michigan-licensed attorney who has a passion for helping entrepreneurs and businesses navigate trademarks, copyrights, contracts, and small business matters. She earned her Juris Doctor from the University of Detroit Mercy School of Law in 2019 and went on to work as a Judicial Law Clerk for the United States Bankruptcy Court for the Eastern District of Michigan. After completing her clerkship at the Bankruptcy Court and, with a background in sales and marketing, Lindsay formed Lane Law, PLLC.
As an intellectual property and small business attorney, Lindsay knows and understands that a strong brand is more than just a pretty logo, it's your business’s fingerprint. She helps entrepreneurs, content creators, startups, and small business owners lock down their brand identities before someone else tries to cash in on their brilliance. Whether your business is more established or you are just getting started, Lindsay provides sharp insight on industry trends and a strategic approach and perspective on various legal issues.
When she is not protecting her clients’ brand rights and businesses, Lindsay serves as of counsel and a legal consultant to solo and boutique law firms, offering strategic guidance in intellectual property and a broad range of other legal matters. Her support often includes advising on trademark and copyright issues, researching complex legal issues, reviewing and negotiating contracts, drafting key legal documents, and providing insight on litigation strategy.
Outside of her practice and the legal world, Lindsay is a self-proclaimed “foodie” and coffee enthusiast who also loves fashion, sports, traveling, and a good movie or show/series, ideally with popcorn in hand.
Background
University of Detroit Mercy School of Law, J.D., 2019
Property Law Research Assistant
American Bankruptcy Institute Medal of Excellence, 2019
Judicial Externships: Wayne County Probate Court; United States Bankruptcy Court for the Eastern District of Michigan
University of Michigan-Dearborn, B.A., 2014
Health Policy
Bar Admissions
Michigan
Lindsay Lane
Founder & Managing Attorney
Giselle Ayala
Of Counsel
Giselle Ayala Mateus focuses her work on trademark, copyright, advertising, and licensing law, with particular experience in the cartoon and animation industry. She takes a proactive, solutions-oriented approach, helping clients identify risks early and implement legal strategies that support growth, innovation, and long-term success.
Giselle has served as outside general counsel for various companies and nonprofit organizations, advising on trademarks, licensing, advertising, social media, and corporate governance. As part of her practice, she represents clients and negotiates transactions involving commercial agreements, publishing contracts, writer collaborations, joint ventures, and corporate associations.
Giselle works closely with independent professionals and small to medium-sized organizations, delivering practical legal support across key areas of contracts, trademarks, copyright, and media. Her approach emphasizes anticipating potential issues, crafting effective strategies, and empowering clients to make informed, confident decisions.
She is a member of the New York Intellectual Property Law Association (NYIPLA), where she has served as Co-Chair of the Publications Committee since 2023. She is also a volunteer for the Copyright Clinic of the Center for Art Law and a copyright law contributor to the annual Licensing publication by Wolters Kluwer.
When she is not practicing law, Giselle enjoys joining creators at art galleries, cosplay events, and film conventions. She is also an active Brooklyn Law School alumna, supporting the school’s efforts to guide incoming international students.